Upcoming events in November

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08/08/2012 08/08/2012

Power Up Email to Build Trust and Sales

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Capital City Club, Wed. Aug 8th, Registration 9:30 am Email is dead! At least that was what Mark Zuckerberg said in 2011.  He was wrong.  He’s not the only one. People have been predicting the death of email for years. Email is here to stay. In fact, it’s growing. And as a marketing tool, it [...]

Location : Capital City Club
Break through the noise

09/12/2012 09/12/2012

Break Through the Noise! Content Marketing: The What, When, Where, How and Why

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Capital City Club – Wed, Sept 12 – Registration: 9:30 am Your potential customers block pop-up windows, skip commercials, ignore banner ads, discard direct mailers and despise phone books. Interruption marketing just doesn’t work anymore.  It’s time to change! Capital City Club Wednesday, September 12, 2012 Registration: 9:30 am  Workshop: 10:00 am – noon Buffet [...]

Location : Capital City Club

10/16/2012 10/16/2012

Link Building – The Power Behind the Content

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Capital City Club – Tues, Oct 16 – Registration 9:30 a.m. – Find out about the #1 tactic that boosts your search engine ranking   Throughout 2012, we’ve been learning about the on-line marketing tactics that can help you tell your story and attract and communicate with ideal customers for your business.  October’s session brings [...]

Location : Capital City Club

11/14/2012 11/14/2012

Putting It All Together – Strategic Planning for 2013

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Capital City Club – Wed, Nov 14th – Registration 9:30 a.m. Lay Out Your Strategic Plan for a Successful 2013   Each month since January, we’ve brought you a new tactic or tool to enhance your on-line marketing efforts, from finding your story to making your website more commerce ready, from building email lists to [...]

Location : Capital City Club

01/15/2013 01/15/2013

Handling Your 1001 Things Successfully: Project Management for Entrepreneurs

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Capital City Club – Tuesday, January 15, 2013 – Registration 9:30 am – Good Project Management makes your business more successful!   Are you building a company or small business – pretty much on your own? Are you pondering a new market direction or considering adding a new product or service? Do you want to [...]

Location : Capital City Club
Mindset 2013

02/13/2013 02/13/2013

Mindset for Success: Three Steps to Ensure 2013 is Your Best Year!

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Capital City Club, Wednesday, February 13, Registration 9:30 am – Dynamic concepts and powerful principles for peak performance   Did you know that approximately 85% of all New Year’s resolutions have already failed or been neglected within two months? Why is it that some people and businesses seem to achieve amazing success while others struggle? [...]

Location : Capital City Club

03/05/2013 03/05/2013

Triple Your Income and Your Fun: How to Sell Your Ideas, Products and Services the Way People Want to Buy

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Capital City Club, Tuesday, March 5 – Registration: 9:30 am – Improve Sales Dramatically by Recognizing Buying Behavior Styles     Have you ever heard, “I want to think about it.”, or “Call me in six months.”, or “I need to talk with my spouse/CFO/the president of the company.”? Do you find yourself talking most [...]

Location : Capital City Club

04/18/2013 04/18/2013

Is the Grass Any Greener? How to Use Competitive Analysis to Keep Your Customers on Your Side of the Fence

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Capital City Club – Thursday, April 18th – Registration 9:30 am – Leverage your competition to create your own competitive advantage   Knowing your competition is second only to knowing your customer in its importance to understanding your marketplace.  The challenge is in knowing your  competition from two perspectives: 1) your perspective as a business [...]

Location : Capital City Club
How to stand out in a crowd

05/22/2013 05/22/2013

Raising a Purple Cow: How to Stand Out in a Crowded Marketplace

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Capital City Club – Wed, May 22 – Registration 9:30 am – How to catch (and keep) the eye of your ideal customer   We all know that consistently delighting your customers is the key to creating sustainable customer loyalty that repels competition, but first the customer has to try your products and services. If it is [...]

Location : Capital City Club

06/18/2013 06/18/2013

How to Awaken Interest in Your Prospects & Clients: Routes to Market & Delivering to Meet Customer Expectations

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Capital City Club – Tues, June 18th – Registration 9:30 am –  Expand your routes to market and optimize your marketing investments to increase your bottom line   First, we’re going to give you key concepts not just for ‘marketing‘ but for ‘strategic marketing‘. Right away you can begin to maximize your action plan to [...]

Location : Capital City Club
Story Telling

07/24/2013 07/24/2013

Finding Common Ground: Using the Power of Story to Define Your Marketing Message

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Capital City Club – Wed, July 24th, Registration 9:30 am – Compelling stories bridge communication gaps and allow you to find common ground with your target audience… Stories play a powerful role in shaping our thoughts and engaging our emotions. Compelling stories provide information in a context that is both entertaining and memorable, creating common [...]

Location : Capital City Club

08/14/2013 08/14/2013

When You’re Talking, Are They Listening? How to Capture Attention and Make Your Message Stand Out

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Capital City Club – Wed, Aug 14th, Registration 9:30 am –  We can talk and talk, but are we really communicating? Yes, we talk all the time. Explaining. Informing. Convincing. Chatting. Prospecting. Entertaining. Arguing. Consoling. Advocating. Uplifting. But the recipient of our discourse often fails to respond the way we’d like.  Most often, the fault [...]

Location : Capital City Club
Tech Tools

09/11/2013 09/11/2013

Top Tech Tools & Techniques to Put More WOW in Your Workflow

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Capital City Club – Wed, September 11th, Registration 9:30 am –  Get more done by improving your WORKFLOW process with everyday technology While workflow is often used in reference to the tasks or element needed for completing a business process, it always involves procedural steps, planning and scheduling… Attend this workshop to learn how a weekly strategy [...]

Location : Capital City
Brand Building

10/23/2013 10/23/2013

Find Great Returns with Sponsorship: A Creative Way with Far-reaching Impact for Selling and Branding – Even on a Budget

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Capital City Club – Wed, October 23rd, Registration: 9:30 am - The many rewards produced from Sponsorships can be yours – even on a budget! Sponsorship is a very effective marketing tool that produces rewards for businesses of any size. Whether you have $200 dollars or $2,000 to invest, this is a powerful medium that can [...]

Location : Capital City Club

11/19/2013 11/19/2013

Joint Ventures and Project Partners: New Business Connections

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Capital City Club – Tues, November 19th – Registration 9:30 am –  Great strategic relationships provide excellent business growth fuel – When it comes to business, it’s all about relationships. As business leaders, managers, and owners, the relationships we form determine how successful we can be serving our customers, reaching new customers and getting things done. [...]

Location : Capital City Club

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Featured Events

How to Awaken Interest in Your Prospects & Clients: Routes to Market & Delivering to Meet Customer Expectations

Capital City Club – Tues, June 18th – Registration 9:30 am –  Expand your routes to market and optimize your marketing investments to increase your bottom line   First, we’re going to give you key concepts not just for ‘marketing‘ but for ‘strategic marketing‘. Right away you can begin to maximize your action plan to [...]

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Is the Grass Any Greener? How to Use Competitive Analysis to Keep Your Customers on Your Side of the Fence

Capital City Club – Thursday, April 18th – Registration 9:30 am – Leverage your competition to create your own competitive advantage   Knowing your competition is second only to knowing your customer in its importance to understanding your marketplace.  The challenge is in knowing your  competition from two perspectives: 1) your perspective as a business [...]

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Raising a Purple Cow: How to Stand Out in a Crowded Marketplace

How to stand out in a crowd

Capital City Club – Wed, May 22 – Registration 9:30 am – How to catch (and keep) the eye of your ideal customer   We all know that consistently delighting your customers is the key to creating sustainable customer loyalty that repels competition, but first the customer has to try your products and services. If it is [...]

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Business Alliance

The Business Alliance of the Downtown Clubs of Raleigh

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The Business Alliance of the Downtown Clubs of Raleigh is a venue to refresh, renew, connect, polish business skills and extend your business reach. The BA provides opportunities for members to participate in educational seminars and workshops, meet business leaders of our community, develop peer relationships, create relationship-based business alliances and enjoy social networking time. [...]

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